A newborn infant, who showed abnormal guarantee inside the hospital nursery inside the modulation of her of coos and cries and was right away swept from her mother’s arms to Harvard University, has now been disgraced being a mere plagiarist.It seems the infant, commissioned to compose an original succession of coos and cries by a wily book packager, had listened, intentionally or not, for the coos and cries of her fellow newborns throughout her brief stay at the hospital.Hapless youngster that she was, she could hardly do far more than imitate their enchanting litany.Now all has been uncovered and the infant is broadly disgrace and at present inflicting pointless mortification on herself.Together with the author’s disgrace with fortune and adult’s eyes, the when storied publishing enterprise of Little Baby & Business, which optioned, not only one but two books of coos and cries from the infant, now has pabulum on its face.To recuperate as a great deal as possible from the catastrophic descent of its reputation, it has cancelled its contract with all the babe, not only for a revised version of its present rendition of infant sounds, but for that second collection, for which, in its eagerness to make money even at the cost of its intellectual dignity, paid the newborn the sum of $700,000 for your expected twin bestsellers.As usual, the rains of time will wash away the pabulum as well as the youngster, we hope, having one day realized the immensity of her transgression, will have the wisdom to attribute it to her preconscious state of relative unconsciousness and will go on to achieve whatever she may in the yet unknown possibilities of her post coos-and-cries intellectual development.In an attempt to provide readers with a unique and compelling experience, author John Shors is making unheard-of efforts to connect with book clubs across the country. Shors is the author of “Beneath a Marble Sky,” a work of historical fiction based on the remarkable story behind the Taj Mahal’s creation. “Beneath a Marble Sky” has been hailed by book reviewers as being a “work of art,” is being made into a major motion picture by Hollywood and won a “Book of the Year” award from ForeWord magazine. For the past two years, Shors has been asking book clubs across the country to invite him to participate in their meetings. By his count, he’s spoken (via speakerphone) with about 200 book clubs. Says Shors, “I grew up reading several books a week and after finishing many works wanted to ask the author questions. Unfortunately, I only had a few such conversations, usually at a guide signing with a roomful of strangers. Feeling that readers deserved more, I promised myself that if I ever had a novel published that I would go to great lengths to connect with readers.”"Beneath a Marble Sky” was published as a hardcover in 2004. As his guide hit best-seller lists, Shors created his book club program, through which he called into book clubs across America. Clubs needed to simply contact him in advance and have a speakerphone handy. Shors promoted his program via his Web site (www.beneathamarblesky.com) and was quickly chatting with several book clubs a week.”My book club program has been extremely enjoyable, both for me and readers,” Shors says. “Readers are able to ask me any sort of question about my novel, the publishing industry or the process of turning ‘Beneath a Marble Sky’ into a major motion picture. They get to talk with me among their friends and in a manner that is extremely casual and open-ended. Most every group, as our call winds down, tells me that this continues to be their all-time favorite discussion.”‘Tis the season for evaluating the year gone by! Over the next few weeks you’ll see plenty of articles summing up the successes and failures in industries all across the board: television, movies, automobiles, retail. It’s no different for your publishing industry. Already the New York Times has run an article examining publishing’s good, bad and ugly decisions of 2005. There are many tidbits here and there in Publishers Weekly too. While the overall message can seem daunting for an aspiring author (sales down, even some celebrity books didn’t do well), there are a few choice nuggets you can pluck from the dust and use to energize your publishing process for 2006.eware of Mixed Messages Yes, sales are down. Both the Association of American Publishers and also the American Booksellers Association reported a drop of 2 percent in adult hardcover and overall bookstore sales. This continues a trend that’s a few years old. However, the USA’s major bookstore chains (Barnes & Noble, Borders and Books-A-Million) are planning to open about 80 new stores in 2006, ten a lot more than this year. And we’re talking HUGE stores, using the B&N ones topping out at nearly 30,000 sq. ft.!
Obviously, somebody is making enough money to justify these openings. Granted, such stores do sell
a lot more than books these days. Music, DVDs and expensive cups of java figure prominently inside the sales ledgers. But I don’t see Books-A-Million changing their name to Cups-A-Million! Bottom line: as long because the big guys think it’s profitable to become inside the book business enterprise, it can be profitable for you to be within the guide internet business. When Celebrities Fail It seems like Martha Stewart had a banner year, doesn’t it? She got out of prison, launched a couple of TV shows, made a spectacular return towards the cover of her magazine and she wrote a book, The Martha Rules: 10 Essentials for Achieving Success as You Start, Build, or Manage a Online business. Despite her huge successes elsewhere, though, things didn’t turn out so well for that guide. The New York Times reports that after Rodale Books signed Ms. Stewart to a $2 million contract and planned a printing of 500,000, the book has sold just 37,000 copies since its October release. I asked around about this and one editor wondered whether Ms. Stewart had crossed a line into overexposure land. But let’s be clear about this and get the lesson right: this isn’t just about seeing Martha Stewart everywhere and being too tired of her to want to read about her in a book. This is about whether Ms. Stewart had anything left to tell us that we don’t feel we already know.
Understanding this nuance is important because in this time where having a “platform” is the “it” thing, you have
to become quite savvy in how you put yourself out there. If you give away all your tips, secrets, strategies, life story, connections, etc., each and every time you’re in front of people, you won’t have anything left for them to look for in a guide! Of course this only pertains to non-fiction authors and only for certain subjects. I’m sure Ms. Stewart’s audience, for example, will never tire of getting new recipes and new household tips from her!Classic Winning Move: Speaking Truth From the HeartI’m a fiction writer, so it pains me to say it, but appropriate now inside the publishing industry non-fiction is king. And the stuff that people want to read includes thoughtful, heartfelt stories and essays from noted voices such as Joan Didion (The Year of Magical Thinking), Jimmy Carter (Our Endangered Values) and Kurt Vonnegut (A Man Without a Country). The lesson here is a simple one: be true to yourself, create what you feel and at some point your audience will find you.I know that can be hard to believe when it appears you can’t get anyone to read a query letter let alone a manuscript, but this is an industry that rewards persistence. There are many ways to get your story out there and in a few weeks you’ll have a whole new year in which to find the one that’s proper for you. The choice is yours. Good luck.Nine Characteristics That May Surprise You.In writing “The Making of a Bestseller: Success Stories From Authors as well as the Editors, Agents and Behind Them,” (Dearborn Trade, 2005), we wanted to find out what separates the publishing industry elite, the bestselling authors, from all the thousands and thousands of writers who aspire to someday make the bestseller lists. We interviewed 24 of today’s most popular authors, some of whom have endured on the bestseller lists for decades. As a group, these authors have sold extra than half a billion books. It turns out that writing talent is not the only separating factor; in fact it may not even be the most important factor.Find out what you as a writer may have in common with bestselling authors like Nicholas Sparks, Catherine Coulter and Susan Elizabeth Phillips and what you can lern from them.1. Perseverance Is KeyNearly all bestselling authors faced the same struggles early in their careers that less successful, even unpublished authors, face. Immediate success is rare. One distinction of bestselling authors is that they do not get as discouraged by lack of early success. They persevere. Their desire to succeed is enormous. Bestselling authors often have to demonstrate the patience and stamina to publish a number of books before achieving notable success.2. They Compose, And Write And WriteThe productivity, the writing output, of bestselling authors is very much greater than the average writer’s. They have the discipline to get up each day and produce high quality work. They don’t wait for your muse to tap them on the shoulder. Some authors’ literary production is phenomenal, such as Catherine Coulter, who wrote “Point Blank,” she has produced over fifty bestsellers so significantly in her career. 3. They Like To Write And Create And WriteThey would rather publish than do anything else. It’s not just that successful authors are extra disciplined, though that is part of it; they simply enjoy writing a lot more than other writers do. Many aspiring authors enjoy the idea of writing, not the hard work itself. Bestselling authors seem to thrive on the hard work, and they work a great deal harder than we might suppose. Iris Johansen, author of “Countdown,” writes two books a year, not because she has to but because she couldn’t not do it. Writing is her passion.4. Promotion Is ConstantBestselling authors never stop promoting their books, no matter how successful they get. Many still market in the grass roots level, not just through national TV or radio interviews. They take the time to visit and meet individual bookstore managers at both chain stores and independents. They never relax and believe they have “made it.” After ten bestsellers, including “The Notebook,” Nicholas Sparks still tours with every new guide.5. Marketing Is Critical Even if they have never taken a home business program in college, they have an innate sense of marketing concepts such as brand building and product differentiation. They closely watch trends in the literary marketplace. They understand what it is about their books that readers respond favorably to. They take a strategic approach to their careers and they realize that a great deal even more goes into being a successful author than the writing itself. Carly Phillips big break came when Kelly Ripa recommended “The Bachelor” on The Kelly & Regis show. It wasn’t just luck that landed her the ecommendation, but a concerted effort on her part and her publicist’s part.6. Fans Are An Important AssetBestselling authors listen closely to what their readers say, and try very hard to meet or exceed their fans’ expectations, but they do not necessarily pay close attention to what reviewers or book critics say. They don’t even necessarily expect good reviews. Word of mouth support from readers and booksellers is a lot more important to them than reviews. Linda Fairstein, the author of “Entombed” and the Alexandra Cooper series, loves guide signings. At her level of success she doesn’t have to do them but she loves talking to her readers.7. The Extra Success The More PressureBestselling authors face extra pressure as they get extra successful. As they rise towards the top, there are increasing demands on their time. Top authors lead three very different lives. First, the quiet, solitary scholarly life of being a writer. Then participating in the team effort inside of the publishing house to make the guide the best guide it can be. This involves learning how to take advice from and collaborate with the professionals within the publishing house. Finally, the author must participate inside the very public life of trying to sell books towards the mass audience. They have to master all three lives if they intend to continue to achieve bestseller status. Susan Elizabeth Phillips worked for a month without a day off when “Ain’t She Sweet” was released.. They’re GratefulBestselling authors are keenly aware how fortunate they are to have arrived in the top of their profession. They sincerely appreciate their loyal readers. They recognize that they have been chosen to receive a strikingly rare, special distinction by a bustling, competitive marketplace. The success, fame and financial rewards that have come to them are often beyond the most extravagant dreams they had when they first sat down to publish a book. Christopher Paolini credits the support of the teachers, librarians, booksellers and fans, for that success of his first guide, “Eragon”.9. There Is No Single Profile For A Bestselling AuthorBestselling authors are seldom the top graduates from prestigious university writing programs. Writing may have been a second or third career for them, along with the publishing industry values authors who bring life experience to their work, in fiction or nonfiction. Bestselling authors span all age groups, many different professions and varied educational backgrounds. There is no single profile for what a bestselling author looks like.The even more I read how the successful authors do it, the more I realize that, like successful people in all walks of life, they all do things in common that contribute enormously to their success. So how can we learn from successful authors to ensure our own success in 2008 and beyond?We can start by adopting what I call “The 7 Habits of Highly Successful Authors”. Adopt these 7 habits and you just may find that 2008 is the year you break through your own writing barriers!1. Compose about something you care about.Whether you are writing fiction or non fiction, it is imperative you create about something you care about. The successful authors have some emotional connection to their content or story. If you are writing fiction, then compose from a place of emotional familiarity. Your genuine experience will come through in your writing and your readers will connect with that. If you are writing a non fiction piece, choose a topic you are passionate or enthusiastic about. After all, if you are going to invest your precious time in what you are writing, you owe it to yourself to create with passion, feeling and enthusiasm.2. Take risksDon’t be afraid to put your head, or your hands, on the chopping block when you publish. Within the world of fiction, you will have no doubt heard about creating characters that are “larger than life”. That doesn’t mean they are giants, it means they go above and beyond and take risks and make decisions that we would not have the courage to take in our own lives. After all, it’s not about what we would do when we are tethered by the restrictions of polite behavior, it’s what we would do in our wildest imaginations that make our readers sit up and take notice.For the non fiction writer, it’s time for you to take a stand. Take a view and stick with it, presenting your case with conviction and vigor. No one listens to someone who writes meekly, or with a wishy washy hand. Stick your neck out, and don’t be afraid to get it chopped off. All the greatest journalists are the ones who are not afraid to speak their minds. Get into that habit and you’re nicely on your way to being that next great journalist.. PlanThis is definitely the most ignored but equally the most important phase of the writing process. Planning is essential to the success of any undertaking and writing is no different. J.K. Rowling spent 5 years planning the entire Harry Potter series before she put pen to paper on a single word that appeared within the books. If you are writing a short story, novel or screenplay, planning the story before you begin writing is as essential to your success as ink in your pen or power to your laptop. There are some writers who claim to just start with an image or a sentence and then the whole thing just unfolds before them, but the writers who can do this with any degree of success are few and much between. Take the time to plan out your story, in the very least know where your beginning, middle and end are. The a lot more planning you do, the much more enjoyable the writing process as well as the less rewriting and editing you will have to do. The same goes for non fiction pieces, where it’s always advisable to have an outline in place before you compose your article or guide.. Create every dayJoyce Carol Oates said that she would create, even when her soul felt as thin being a playing card, because somehow the act of writing would set it aright. There are going to get times when you just “don’t feel like it”, but like any other job or activity that is important to you, you must still, somehow, sit down every day and compose. It continues to be said that it is by sitting down every day to compose that one becomes a writer. Stephen King writes every day, including Christmas Day. Whether you are working on a guide, story, article or nothing, still sit down and write something every single day. Even if you only write one page every day, that’s 365 pages in a year and that’s a whole guide, isn’t it? When you are a writer, you cannot not compose, and writing is like breathing. You have an urge to put things down in print, so to keep that fresh and alive, you need to turn that tap on every day. It’s a lot more than practice. It’s life.5. Be prepared to work hardI read somewhere as soon as that John Grisham worked for 4 hours per day and made $20 million per year. Whether that is true or not (about the hours worked or the money he makes) doesn’t matter. It is much much more common to hear tales today of the world’s most popular commercial authors working their proverbial butts off to keep up with deadlines, promotional commitments as well as the ins and outs of their everyday lives. Janet Evanovich gets up and writes every morning at 5am so she can get a full day’s writing in before she has to answer mail, emails and deal with her other affairs of business, Jodi Picoult has a wonderful stay-at-home husband who allows her the luxury of writing through school pick ups and travelling for long periods to do research for her novels. J.K. Rowling also said she (misguidedly) thought that life as an author would be a Jane Austen-type of affair, sitting in a room overlooking a field and writing in anonymity. Of program her life is a whirlwind of guide launches, movie premieres, media commitments, school commitments, and of course she has a family with three children. And while we all no doubt wish we had her “problems” it is very obvious that inside the early part of the 21st century, the life of an author, successful or not, is a hard-working life. We are either working hard to get noticed, working hard to stay noticed, or working hard to avoid being noticed. Any way you look at it, if you have an aversion to hard work, you need to look elsewhere. Successful authors work hard. Period.6. PersistenceIt is said that persistence outstrips all other virtues. I have a card propped up on my desk that says, “Success appears to become largely a matter of hanging on after others have let go”. Almost every successful author I have studied has said that their success is due, at least in some part, to pure persistence and determination. If your manuscript or article is rejected, rewrite it and submit it again. Or submit it to someone else. The first Harry Potter novel was rejected by every major publishing house before Bloomsbury picked it up for a song. Even so called “overnight successes” have a story behind them about how many times they were rejected, or how many novels or articles they’ve written that have no value other than as fire kindling. The authors that succeed are the ones who don’t stop until they do. It’s that simple. Never give up. Winners never quit, and quitters never win. Let it goAnd finally when you have written your article, book or screenplay and have submitted it for publication or approval, let it go. If you’ve done the best you can with it, let it go and trust that it will make its way to where it needs to get. And start something else straight away. Regardless of whether what you have submitted is accepted or rejected, you are a writer and a writer writes. Once you finish one manuscript start immediately on another. If the one you’ve sent is picked up, they’ll be happy that you’ve got something new already, and if not you’re well on your way to finishing your next manuscript.So those are the 7 Habits of Highly Successful Authors. Adopt these habits yourself, and before you know it, you too will join their ranks!When I was functioning as that lowest of all life forms, the unpublished author, I benefited from established novelists willing to share their experiences. This article is intended to give something back, especially since my experience had some unexpected turns.I quickly learned to prefer sending queries by snail mail. Yes, it is slower, expensive, and additional work, but my perception is that paper queries are taken much more seriously and less likely to be ignored. They are also harder to destroy than merely pushing a delete key.Where I struck out on my own relative to what I was reading on the Internet was the volume and velocity of my campaign. I sent out more than 500 queries, each a customized package, in three months. I scrupulously abided by all guidelines listed for each agency or publisher except one. I did not abide by the industry’s requirement of honoring exclusive reading policies of agencies who request it. This is an unethical system that appears to have been deliberately rigged to unfairly favor publishers at the expense of writers. Although many publishers no longer ask for it, it is a disgraceful legacy that needs to be put out of its misery when possible. Ignoring it in a massive way will do that. I do, however, think that, for now, writers should state clearly that they are making simultaneous queries.Why such a massive, saturation bombing approach to querying? Effectively, life is short, along with the even more leads you put out, the greater the chance of a productive hit. I also needed it because I discovered that I was disadvantaged relative to many other authors. My novel, Coinage of Commitment, is a new kind of love story, one written of characters who love at a higher level than we see all around us. As well as it is fittingly written in a additional emotionally vivid style than is presently fashionable. Sales figures tell me this works properly for readers, but it did not appeal to agencies who, I quickly discovered, are very conservative, extremely risk averse, and looking only for something they are used to or which has sold properly inside the past. Many have political or ideological agendas that bias their decision making. I never did come that close to landing an agent. Publishers were even more sympathetic, even more interested in literature for its own sake, but it was still a tough row to hoe.The high volume approach to querying was decisive in my case because without it I would not have found the three royalty publishers who offered me contracts. Only after I had exhausted the list of addresses in print sources like Writer’s Market, and those on subscription sites like http://Firstwriter.com, did I go to open sites like Predators & Editors. There I discovered a new class of royalty publisher not listed within the other sources. These are smaller outfits with low overheads, who use POD print technology (which is becoming widespread), and who do not accept returns. therwise their books are carried by the leading distributors. This is a group of publishers who have sprung up in the last five years. Many of these folks seem to get in it even more for the love of books and literature than the profit motive. I found them considerably even more willing to consider something new, like what I was offering, and this is where I hit gold with my own project. There are other related issues: how to progress as being a writer and improve your manuscript while also trying to sell it; how to deal with independent editors when you feel your manuscript is not good enough; and how to deal with all the shadier side of our industry throughout a query campaign. But that is for a future article.Authors in their quest to get published can fall victim to scams. Here’s a few tips to help you avoid the traps. Online Matching Services and Email Blast ProgramsThese services, for a fee, put your query letter, synopsis and first chapter online. Acquisition editors and literary agents then have the opportunity to peruse the offerings. You have to ask yourself if you truly believe that the average literary agent, who receives 1100 unsolicited queries a year, has the time to look at these websites. The reverse, or maybe it’s the inverse, are services that have databases of agents and publishers. You specify the genre of your guide and up pops agents/publishers who have said they are interested in your genre. Sometimes the agents/publishers have provided their acquisition specs and sometimes the owner of the dataase has just input the information from other sources. Finally there are services who will email blast your query letter to agents/publishers. If the participants have agreed to receive the query letters there is a higher probability you will be successful. But, again you have to wonder, with all the unpublished manuscripts out there looking for a publishing home, why would an agent/publisher feel it necessary to sign up for these types of services. Guide Doctors…but are they quacks?The beginning author wonders: 1) Do I really have talent? 2) Is my book ready to become marketed, or does it need extra work?One option is to hire an editing service, sometimes called a guide doctor. This is not simply a copy editor who checks for grammar, sentence structure, and spelling. A book doctor looks in the plot, characters, dialogue, continuity and flow. It almost seems like much more people making a living selling editing services-book doctors, script doctors-than writers earning a living. In screenwriting, it has become an epidemic. Producers who run out of money have even taken up the script doctoring profession to pay the rent while they are “between films.”Asking another person to re-write your work is problematic. Who knows your story better than you do? It is extremely difficult to evaluate how talented these editors are, to determine if they are really going to improve your work.ees for these services can range from several hundred dollars to five or ten thousand dollars. Remember that all manuscripts need editing. And that one of the publisher’s jobs is to work with the writer on getting the manuscript ready to publish.Another option is a critique service; this is usually less expensive. They provide a report of their view of what is good and bad about the work, and perhaps its market potential. They are, at best, just one person’s opinion. If the critique service isn’t a publisher, how do they know what will sell and what won’t. arketing Services There are many companies who provide legitimate services to authors in marketing and promoting their titles. Just because a company requires a fee doesn’t mean it’s a scam. Having said that, if your guide is not offered with industry standard terms, bookstores are highly unlikely to stock it, no matter what the marketing efforts are. Your book must be returnable for the publisher through the major wholesalers. It must be offered with 90 days for payment. It must be offered with at least a 40% discount from the retail price. These terms must be offered from the publisher not the author – unless of course the author is the publisher. Keep in mind the author must own the ISBN, International Standard Book Number to get considered the publisher. When a marketing organization is unconcerned the terms are not industry standard you should be concerned.It is difficult to break into the publishing industry as being a new author, and even even more difficult to get an acceptance letter from an editor at a large publishing house. As an author you will work hard to finish your book, and work even harder to find the appropriate book publisher. The good news is you can tap into several types of publishers to publish your book. Here is a look at some common types of guide publishing.GROUP PUBLISHING: Group publishing is the process by which a large provider publishes your work within the name of a larger corporation. For example, large publishing companies often operate smaller publishing companies. The larger publishing provider serves as an umbrella over the smaller group publishing companies. Sometimes these companies operate several smaller companies and guide imprints that produce different genres of writing and books. Sometimes this is referred to trade publishing. For example, a large publishing group may produce best-selling adult novels, but may also operate under a smaller name to produce certain non-fiction books, cookbooks, children’s books, or niche titles. Group publishing is a popular way to publish a guide.EDUCATIONAL PUBLISHING: Educational publishing shares some likeness to trade publishing. These companies deal specifically with educational material. They may deal with only college textbooks, or they might deal with textbooks and materials for grades K-12. Besides textbooks, these companies might also produce other forms of educational material, which include posters, workbooks, CD-ROMS, software, testing material and maps. There are several big name educational publishing companies.NIVERSITY PUBLISHING: Better known as the “University Press,” this type of publishing is different from group publishing and it is not the same as scholarly publishing. These types of companies are usually non-profit. Universities, colleges and sometimes museums or other organizations operate these publishing imprints. These publishers usually publish books by scholars and other specialists. Besides distributing their books to bookstores, they also make their guide titles available inside the university system. Sometimes larger trade publishers publish these types of books.INDEPENDENT PUBLISHING: Independent publishers are often the best way to publish your guide with established distribution channels. Independent publishers are generally small, privately-owned companies. Many times, these companies only publish a handful of books each year and they specialize in certain subjects. They have the freedom to publish just about anything they wish. OFTWARE and other MEDIA: You might consider software and other types of media as a publishing option. Think about the many e-books, CD-ROMs and digital downloads, many published by large and modest publishing companies. These types of publishing companies are often associated with larger trade publishers. In fact, many large publishing companies have their own in-house media publisher to spawn the traditional paperback book into other types of media. Digital and alternate media is a huge, profitable home business, and these publishers are just as important and lucrative as the large trade publishers.As you can see, you can tap into various publishers who might consider publishing your guide. If you are unlucky with a large trade publisher or group publisher, then don’t give up. Keep looking at the different types of publishing companies until you find one that wants to work with you and your guide.Most of us have dreams of writing a guide one day but the statistics verify that the vast majority never complete the task. There are lots of reasons for this failure but one of the most important is that would-be authors have heard that publishers accept only a tiny percentage of the book proposals they receive. People have heard how difficult it can be and they give up on the task as a result.Technology has changed a whole lot of things within the publishing industry, not to mention just about every other industry you can imagine. Not only is it easier for an entrepreneur to start a book publishing organization but the costs of priing a little number of books has come down dramatically, allowing authors to avoid the prohibitive minimums that used to characterize the guide printing business enterprise.With these recent developments in mind, we need to re-introduce would-be authors to the new book-publishing landscape so they can re-evaluate the possibility of finally making their dream a reality. This article will review the three primary ways of getting a book published in the modern world. Future articles will cover the opportunities and challenges of each strategy.he first way of getting a guide published is the path that has existed for years and years. There are a number of huge publishing houses including Penguin, Random House and McGraw Hill that can do the job. But these industry elephants only work with proven authors and generally require you have a literary agent before they’ll even review the proposal. Of course, the upside is that these publishing giants are effectively respected, leaving you with better credibility and preferential shelf space inside the major retailers.The second strategy is to use a smaller independent publisher. There are much more and far more of these popping up everyday and they tend to specialize in one genre or another. Of course, there’s a wide variety of publishers inside of this category – some very smaller and others quite properly established – but they all generally have full distribution channels in place, allowing your guide to reach the same shelves because the big boys. Proposals are sent directly towards the Acquisitions Editor for consideration and literary agents are optional.The last strategy is by much the most common: self-publishing. Because printing minimum order quantities have come down so very much in recent years, authors can quickly and easily print a few copies of their new guide and risk less money than ever before. Obviously, this virtually eliminates one of the major barriers to entry and an estimated 90% of all books being published today are self-published.The clear upside is that nobody can reject your proposal. If you want to publish it and print it, go ideal ahead. And in many cases, the printing houses you would use to get the book put on paper have respectable distribution channels in place also, meaning your book could theoretically reach the same shelves as those published by larger publishing companies. The downside is a lower degree of credibility but for many, that’s a little price to pay for their dream to get realized.The important thing to remember is that regardless of the publishing method you choose, the majority of the marketing effort is left for the author. Even with all the industry majors, it’s the author’s job to promote and sell his or her book. So if you have ambitions to publish your own book, sit down and think about how you’re going to sell it. If you have an answer to that question, you have a considerably better chance of getting accepted by the big boys.Imagine the power of a website dedicated to Independent authors and their books. A place where readers could find over a million Independently published books at one online location. The time has come for Independent authors around the world to join together on the Internet at one location to sell our books. There is tremendous strength in numbers and with an estimated five million Independent authors worldwide the power of that one destination would change the face of publishing-forever! Even with just 20% of those titles, that combination of forces would be a serious contender to booksellers around the world.The key to improving our exposure to readers and increase guide sales is to combine the efforts of Independent authors on a global scale at one online marketing platform. This will attract consumers interested in books not found in the traditional major bookstore or mass merchant. The website can market to readers and offer a selection of Independently published titles not found in combination anywhere. The future for guide sales is the Internet, the only growth area in publishing is the Independent author, plus the market is international.The biggest problem for Independent guide sales is a highly decentralized marketplace. This marketplace includes dozens of websites that sell books and services to other authors, at the same time as hundreds of thousands of author websites and is exactly the kind of environment that depresses our effort to market and sell books to a mass audience.The six biggest New York publishers will always control the Barnes & Noble’s and Wal-Mart’s of the traditional bookselling world. They will spend whatever it takes and will never allow an Independent presence into their retail accounts. Let them continue spending their money in a market that has been consistently shrinking since the early 1990’s.When Independent authors organize and guide readers to a central Internet location where books not found in bookstores are available, we’d start to see changes in the way books are purchased, on a massive scale. We will have created a market the big publishers can’t touch. This would be an Independent marketplace, not controlled by a single online bookseller who takes up to 60% of our cover price.There is a website that provides Independent writers and authors an opportunity to market their writing to readers who otherwise would not be exposed to our work and: (1) Offers a single global platform for Independent guide sales, and (2) Gives the writer real independence from other online web sites within the traditional marketplace, thus giving the author tremendous exposure to readers and a significantly higher return on each guide sold.The website exists; in order to attract readers and increase sales we need to add much more Independently published authors and their books. It takes lots of titles to draw guide consumers to a single online location. That’s why it makes far more sense to join forces globally rather than continue to divide an already highly fragmented market.What IS a best-selling author?You have to answer that in your own mind.Technically, it’s any book that makes it into the Top 100 list at ANY online or offline bookstore.However, what does it mean to you?Is it someone who sells 300-500 books in a day through online bookstores like and makes the top 10?s it only the person who makes it to #1?Is it the person who sells their book from their own website and makes $10,000 in a few months?Or does it have to get a specific list… like the New York Times best seller list?What does it mean to you?It’s a tough call. But you CAN have it all.elling your book through an online or offline bookstore will mean less money for you upfront, but will provide you significantly far more leverage inside the long run.Selling your book from your own website and taking your own orders will mean much extra money inside the bank for you initially, but you’ll have to work a little harder on the back-end to get the recognition you deserve.Both ways work. Neither way is proper. It’s really what’s ideal for you.Let’s talk about the steps necessary to make your book a bestseller whether you want to do it through an online bookstore or from your own website.1) Pick the specific day you want to become a best seller.Focusing on a specific day is what provides you the leverage to sell a large amount of books quickly. Selling 500 books over 6 months is not as impressive as selling 500 books in one or two days.) Therapy Jobs Create your “what’s in it for me?” offer.our guide is a valuable resource for your clients. But selling it alone puts it up against all the other books already on the market for your subject. I don’t like those odds.What you need is something “extra” — something that really let’s the perspective buyer know that you want to help them.If you were to sell your book (for let’s say $20) and then offered everyone who purchased your book on the specific day you decided on in step 1 around $200 in bonuses from experts… do you think they’d be extra likely to buy? And Chemists Jobs buy on that day?Of program they would.This is the step where you stop thinking about you and start thinking about the group of people you want to help by writing this guide in the first place. Think of everything you can possibly offer to add value to your book and build a powerful arsenal of tools and resources.hen the potential buyer Real Estate Jobs asks, “What’s in it for me?” (which they always do)… give them TONS of answers.3) Use the 12-step method to create a promotional sales letter.Now that you’ve answered the “What’s in it for me?” question, use the 12-step process to build a sales letter site for your guide that explains it towards the potential buyer.They have a problem in their life. Your guide is going to give them a solution for their problem… and a whole lot of “extras” if they buy on the specific day you’ve selected.Tell them – using the proven 12-step process.4) Leverage the relationships you’ve Radiology Jobs built.Now, simply go back to the experts who provided you the bonus items for your book promotion, let them know the day you have picked as your bestseller day and ASK them if they would help you promote it on that day.GIVE THEM A FREE COPY OF YOUR Guide.Don’t be stingy. These are experts who have Dental Jobs earned the perfect to be called an expert. You are asking them for a favor. Be generous enough to let them read your guide first.If you can afford it, send them a physical copy. If you can’t, email them a digital copy with a short, concise explanation of what you are doing.Pick a specific day to target your focused effort. Give an overwhelming amount of bonus reasons for people to buy your book on that day; and then leverage the relationships with experts to get them to help you promote your book.Why would they want to? Some will want to give back for that success they’ve Matrix management earned. Some will want to because by doing so their bonus item is getting in additional people’s hands (and their bonus item promotes them).What will these experts use to help promote your book?You guessed it… the “list” of their current clients.Authors 25, 50 or 100 years ago would buy out their own first printing to make it appear Teds Woodworking their guide was popular. Many “best sellers” used this tactic to get the Best Seller status so publishers would contract with them for future titles.Tricky? Maybe. Successful? Absolutely.Now it’s your turn.ow that you know HOW to become a best seller, let’s address where to become a best seller.ight now the 2 most popular bookstores for running best seller campaigns are(Barnes and Noble).To get your book listed in you can either:Purchase the $149.95 option from .com for Global Distribution. This will get you listed in all major online and offline disabled dating bookstores or go toand do it yourself.If you take the “do it your self” route at Amazon, be sure to joinAdvantage Program. They will walk you rough the process of signing up and getting your book listed in their store.If you want to get listed in Barnes and Noble (online or offline), then visit .com.ulu.com will make both of these a simple process because dogs eat poop you’ll already have an ISBN and you can order just a few books initially to get started with and/or Barnes and Noble.Let’s talk through a few examples of how the Best Selling promotion may work:1.) Leverage expertsWe’ve already covered this one.If I was writing the Pet Name guide, I could find experts Eulogy who are currently providing products and services to pet enthusiasts. Ask for bonuses and/or content from them. Then let them know the day I’m going to promote it and ask for their help.I would provide them a digital or physical copy of the book to review. I would also ask what I could do to assist them. I’ve got to make it worth their accident claims while to help me.2.) Leverage businessesRather than relying on 1 sale at a time from individual readers, I could approach businesses that sell pet-related products and see if I could get a licensing agreement with them where they buy a large quantity of books at one time.I could sell 500 books to 500 different readers or I could sell 500 books to 1 or 2 pet stores.3.) Leverage home town supportIf it’s a localized subject – like a travel guide to North Carolina beaches – you could focus on specific businesses along the puppy training North Carolina coast to promote your book.You could also contact local radio and/or TV stations to get publicity for your guide promotion.The biggest key to your best selling guide promotion… don’t just go through the motions. Make It An EVENT! And have FUN with it.Ms. Preble is an award-winning teacher, a jazz singer and pianist, plus the author of The Queen Geek Social Club and its just-published sequel Queen Geeks In Love (both available from Penguin Books). A self-admitted geek, Laura is a science fiction fan and presently lives inside Unlock Wii the San Diego area with her husband, jazz saxophonist Chris Klich and her sons Austin and Noel..E. Pouncey: I thoroughly enjoyed your novel. Are any of the elements within the Queen Geek Social Club autobiographical?Laura Preble: Actually, the book is sort of like how I would have been in high school if I’d had better clothes and a lot more Finance Lease confidence. Other than that, quite a bit of it is based on various elements of the schools where I’ve taught (West Hills High and Mar Vista High in San Diego, CA). I study my students, then take pieces of various kids, stitch them collectively, and create new characters. It’s kind of like Frankenstein, but with less lightning.
EP: Do you create a character and then visualize what they look like, or do you visualize a character and then create their personality?LP: I think I usually have Van Leasing a voice in mind first. For Queen Geeks, I woke up one morning at 3 a.m. and just had this idea,
and the character of Shelby in mind. Her appearance developed as I developed her personality; the smart-ass attitude and wry observations definitely shaped her appearance. Plus, she looks a little like me if I’m having a really good day and have access to a foggy mirror.EP: The character Shelby Chappelle in TQGSC has a great robot sidekick named Euphoria. Which robot would you rather hang out with, R2-D2 or C-3PO?LP: Geez. That’s like asking someone to choose which youngster cash advance they’d abandon on The Titanic … but if I had to pick, I think I’d go with C-3P0 because he actually talks. R2-D2 is much a lot more down-to-earth and actually even more intelligent, but since he just beeps and sounds like static from a faint radio station, it would probably bug me.TEP: Speaking of movies, if TQGSC was optioned being a movie, would you want to write the screenplay?LP: Yes, and if you happen to know of some really powerful Hollywood mover and/or shaker, please hook me up. I love to compose dialog, so I think I’d do debt management really properly with a screenplay.EP: You as soon as said you grew up in Ohio on a diet of hot chocolate and science fiction. Who were some of your favorite authors?LP: I used to work at the local library, and my job was to go to the basement and bring up back copies of old magazines (this was before Internet … arghgh!). Anyway, when I wasn’t busy, I’d hide within the stacks and read Isaac Asimov and Amazing Stories, Robert Heinlein, Robert Silverburg, Spider Robinson, Larry Niven, Jerry Pournelle, plus fantasy like Tolkien and Piers Anthony. I’m really a sci-fi whore guaranteed car finance and will read anything anybody puts in front of me.EP: Any plans for a TQGSC sequel or do you want to work with a brand new group of characters?LP: Effectively, I do have a sequel coming out in November of this year, and it’s called Queen Geeks in Love. It follows the exploits of the same geeky characters (too as Euphoria), and tackles the thorny problem of what happens when geeks date. Some highlights: attending Comic-Con as homemade superheroes, and putting on Geek Fest, a celebration of talent designed to humiliate Copy Paste Traffic those involved also as those watching.TEP: You have two sons. How do THEY react to Mom’s being a self-admitted geek?LP: Ah! They are little geeks in training. The oldest one, Austin, goes with me to Comic-Con. In fact, we did a singing contest together there on a new lip-sync video game. It was also great this year, because Penguin (my publisher) sold the first book at Comic-Con and gave postcards out for Queen Geeks in Love, so Austin would go up to people near the booth, hand them postcards, and say “Buy my mom’s guide so she’ll feed me!” Noel, the youngest, MRE meals is too young to understand the true meaning of the word ‘geek,’ but he’s obsessed with space, aliens, and Harry Potter (at age 4) so I think it’s destiny that he’ll be a small geek himself.TEP: Is your first novel, Lica’s Angel, still in print?P: Yes … I self published it a few years ago when I thought I’d never get a publishing vaporizer reviews contract. It’s available on Barnes and Noble’s website at the same time as Amazon and iUniverse. When I do guide signings, they often have it in the store also. I started a sequel to that guide also, but never got to finish it.TEP: How did you become interested in jazz music?LP: My dad had a killer collection of jazz, swing, and best acne treatment Big Band music, and when I moved away to college, I stole all his Duke Ellington records. Then I met my husband, Chris Klich, a consummate jazz professional (sax player), and now we make beautiful music with each other (yuck! Overt sentimentality!) Our most recent album, Blue Skies, still sells lots on CD Baby (and you can hear it at his Turbo Fire Reviews website chrisklich dot com). We also had an originals band where I wrote all the music and lyrics, and that album is still floating around out there too, and can be heard at laurapreble dot com, my music site.TEP: Which is harder to become: a good teacher, a good writer, or a good musician?P: It’s hardest to get all three in the same time, perfect credit score which is what I go for. Plus good mom, good wife, and good Olympic discus thrower. (No, that last one was just to see if you were paying attention.)TEP: Can you tell us about any new projects that will be published before the end of the year?LP: In addition to Queen Geeks in Love, which comes out November temporary car insurance 6 – and I’m hoping every person in the United States, Canada, and all English-speaking countries will buy a copy – I’m also working on a novel titled Punk Boy Mysterious which is not inside the Queen Geek series, and I am within the process of finishing Prom Queen Geeks, the third book within the Queen Geek series, which will be out Best Satellite TV in Fall 2008. I’ve also been writing for Writer’s Digest, and will be doing a workshop at the Southern California Writer’s Conference. And I’m still hoping for a TV show, a movie, an appearance on Ellen, and perhaps a Pulitzer Prize for humorous literature featuring a robot. (Is that a category? It should be!)hat’s it like to buy backlinks become a writer AND photographer? ReaderViews sat down with author Vicki Landes to talk about her new guide, Europe for that Senses.ReaderViews: Thanks for talking with us today Vicki. We are interested to hear much more about you, and your beautiful photography guide “Europe for the Senses: A Photographic Journal.” Would your start car insurance comparison off by telling us what your guide is about, and what you are trying to convey through the photos?Vicki: “Europe for that Senses – A Photographic Journal” is a travel/photography book meant to do far more than just display European destinations. It’s a collection of photography and creative writing meant to pregnancy week by week transport the reader to each respective destination with stimulating sensory imagery. Experience the sights, smells, sounds, tastes, and touch that make Europe a remarkable compilation of uniquely beautiful countries. Whether a novice or a seasoned traveler, EFTS hopes to invoke a craving for Europe – not only for your major laser hair removal attractions that attract so many but the smaller, much overlooked details waiting to get discovered. : Vicki, where were you born, and where are you living now? Vicki: I was born in St. Charles, Missouri and stayed there until I left for college. My family hardly traveled so I never considered exploring other places. My husband and I had osha 10 hour been living in Kansas City, Missouri for a couple years when he received military orders to Stuttgart, Germany. I was livid – I’d just graduated college, we’d just bought a house and I’d just had a child so I went to Germany literally kicking and screaming. After about six months, though, I really got into seeing new places and we’ve been reverse cell phone lookup living in Stuttgart for seven years now! Since my husband is active duty Army, he had to extend a couple of times (tours are normally three years) and he did so only because I loved it here so much. RV: Since living in Stuttgart, Germany, you have traveled to 45 countries. Would you comment on your obvious love for travel? And, Loft Conversions Essex have these destinations been predominately for your photography pursuits?Vicki: When I moved over here, I was shocked at how rich the European history was. Within the states, we can visit something ‘historic’ which only ends up being a couple hundred years old in the most. In Europe, though you can visit places that are literally gall bladder symptoms a thousand years old…sometimes even older! This is absolutely amazing to me and I can’t seem to get enough of this. I’ve been to thousand-year-old monasteries where you can walk up for the ancient stone columns that are supporting the massive roof and wrap your arms around them to feel the cold stone on your cheek (you couldn’t get away with this in the states without an alarm going off and getting tackled by security). I’ve explored the inside of mines that predate the time of Christ. ‘Newer’ destinations can include gothic data mining software cathedrals, baroque palaces, or World War I monuments. There’s no end to what is out there to discover. Europeans really understand the importance of their history and also the need to preserve it. No, the photography has not driven the destinations – it’s actually the opposite. I’ll visit something I’m truly interested in and I just always keep Viatical a camera in tow. RV: What inspired you to publish “Europe for the Senses”?Vicki: I didn’t even consider writing a guide until my grandparents suggested it. After every trip I take, I send an email with attached pictures out to friends and family describing the places I’d just been. I didn’t just want to share the pictures, I wanted them to feel what I’d felt when I was standing there. I wanted them to get a sense of what that particular place stood for - las vegas short sale whether it was a famous place or something nobody had heard of. Europe is chock full of unforgettable things and viewing Big Ben can be just as profound as being the lone soul exploring castle ruins on a mountaintop. I also came to realize that many people are afraid to travel to new places – even other military families abroad. It can be difficult to step outside of our comfort zones, especially inside the uncertain times we live in today. I didn’t want to just compose a guide with travel information – there are plenty of those out there (which Greensboro Chevrolet use religiously!). Instead, I wanted to convey Europe in such a way that might make taking that first travel step a bit easier. If you develop a yearning for something, it’s not as scary to do. : Which countries do your spotlight in “Europe for the Senses” and are these your favorite places in Europe? Why do you think Europe lends itself so effectively to photography?Vicki: I have 15 different countries spotlighted in “Europe for that Senses”. Germany and Italy are concentrated on heavily because they seem to become the most popular among tourists (and they are my two favorites!). construction jobs The other countries include: Switzerland, Austria, England, The Netherlands, Iceland, The Vatican (it’s a country all to itself!), Hungary, The Czech Republic, Luxembourg, Romania, at the same time as a couple from Azerbaijan, Armenia, plus the Republic of Georgia.I think there are a couple reasons why Europe lends itself so nicely to photography. First, Europe is vastly different as you travel from place to place. You don’t have to go far to shoot snow-capped mountains or flourishing vineyards. Christmas Gift Ideas There can be an entire spectrum of environments and cultures inside of a short flight or drive just waiting to be captured on film (or on your memory stick J ). Second, as you travel you can visit sites that have survived some of the most destructive forces of nature and man – photographing these places feels like you are preserving a bit of history. No matter what happens, they will live forever in your photographs. RV: Are the photographs in “Europe for your Senses” of the major tourist attractions? How did you narrow down the ones that you feature in your bookVicki: I’ve mixed Matrix management a bit of world-famous sites with little-known ones. I don’t think you should come to Europe just to see the Big Bens and also the Leaning Towers. Even the smallest detail of a little-known place can be ‘the one’ that stays in your heart long after the trip is over. Picking which destinations would be within the guide was very difficult – I’ve thoroughly enjoyed most of the places I’ve been to. I poured through hundreds and hundreds of shots in my collection and found the ones that seemed to sing out. There were a green slip quotes few that I ended up cutting out before we got for the final layouts. I wanted to ensure that there were places that people would definitely associate with vacations (such as Germany and Italy) but a few that would make people stop and say, “Wow, I can vacation there? I’ve never considered this place before!”RV: When did you discover you had a talent for photography? hdmi cable Vicki: I started taking photography classes in 4-H when I was in elementary school. My dad was the instructor and a few years into it, I won my first photography contest (significantly to my surprise). I’ve been taking pictures for most of my life but never considered sharing them until my grandparents suggested the book – that’s probably when I realized I actually had a talent for it JRV: Your narrative that accompanies the photographs is a significant part of the full-sensory experience of your guide. Would you give us an idea of your writing style, and your thoughts about using writing to bring life to your photographs?Vicki: There are many photography books out there that have a ‘forward’ in the beginning and then use only captions to identify the shots. I wanted my guide to be different – vivid descriptions of each section would truly put the reader into the pictures. I Underfloor heating systems wanted people to really feel what it would be like to stand in the middle of an endless tulip field in Holland – touching the soft petals and gazing in the spectrum of colors or savoring the breathtaking Tuscan countryside with all of your senses – not just your eyes. Each of these places can leave you with such a deep, multifaceted memory if you don’t rush through them. RV: Did you have professional training in photography or creative writing? Vicki: About 5 years worth of 4-H photography classes and regular coaching and practice from my dad over the years. We had a dark room within the basement so he taught me how to develop film and reduce/enlarge from negatives. I’ve had no formal creative writing training other than through school over the years. I’m presently working on my sters degree so I’ve taken plenty of writing classes.RV: Vicki, the senses are a predominate theme for your book. Would you comment on the importance of enlisting all the senses when traveling, and how you’ve personally come to this conclusion?Vicki: When I first started traveling, I wanted to just see as a lot as possible – that meant rushing through to cram it all in. The weekends ended up being a blur and my memory of the trip not only included the destination, but the feeling of rushing around, lack of sleep, and a cranky husband and son. I soon realized that although I was seeing quite a bit, I wasn’t left with a profound memory of the destination. When I started slowing down and becoming aware of what I was smelling, how the warm sun felt (or the chilly rain), or how I lost my breath in the sight, the trip became an experience. I don’t just remember what something looked like now – my nose remembers, my skin remembers, and my heart remembers. RV: Would you explain to us your own personal vision of taking photography that awakens the senses?Vicki: When I’m viewing a potential site, I see lighting and symmetry as most important. It’s amazing how a tiny step to one side or another green slip quotes can completely change how the light strikes and where the balance lies. I’ll take several shots from several different angles along with the LCD screen on my camera lets me check the picture right away. I’ve been known to sprawl on the floor of a cathedral (I’ve gotten pretty good at a ‘respectful sprawl’ in these places J ) or stand in the middle of a road to get the suitable shot. RV: Why do you think a photograph can leave such a powerful imprint on someone’s memory?Vicki: A photograph is like a piece of the real thing. how to get rid of a cold sore Those that long to visit a certain destination only need to view a picture to get that heartache. They say that ‘eyes arehe windows for the soul’ – if you can see someone’s soul by looking into their eyes, the soul can see out and experience that photograph – that piece of the real place – and be left with an emotional impression. V: Which countries would you still like to visit? Vicki: Plenty! I haven’t been to Ireland yet and I’ve got family roots there (apparently, we come from a line of Irish grave robbers). I also haven’t been to Spain or Portugal yet. I don’t limit myself to Europe, either…I’ve visited 12 African countries so far and I want to see several even more! RV: How can readers find out more about you and your book?I was browsing online the other day and discovered the news about a Business Coaching San Diego first time novelist who had recently published a guide telling the story of an African tribe suffering the loss of land and identity. Her story is based on her true-life experiences and research. She’s even donating a portion of the book’s profits to a charity that helps the displaced people. Her whole story sounded intriguing. However, when I looked for her web site–I couldn’t find it.hat a shame, I thought.While her guide is featured on Amazon.com and other online bookseller sites, and there’s a couple of press releases announcing her book signings, there is no obvious web presence for this wonderful guide and its author. My immediate thought was that shewas leaving guide awareness and sales on the table.Maybe she feels she doesn’t need a web site because she has the charity and her publisher assisting with publicity, or because there is some expressed interest in movie rights. Even so, I feel that a simple web site featuring her telling her story of how she researched zoanthids and wrote her guide, with photos of her on location, would do wonders for her novel.In today’s fast-paced world, where attention spans can last a nanosecond, an author can’t afford NOT to have a web site. Even if people aren’t lining up to buy your book today, they can visit your web site and browse. If they like your site, there’s a good best man responsibilities chance they’ll be back inside the future, or tell friends about it. I think this point is especially true for us first-time novelists. In my opinion, a fiction novel is the hardest type of guide to promote and sell online or offline. There are literally thousands of fiction novels published each year, due to how easy it is to get a POD published guide on the market.Authors have tons of competition to get noticed. While the amount of readers are declining, the amount of books being published is going up. New authors have to compete with each other, too as, established authors, potty training a puppy movies, TV, blogs, video games, and other entertainment offerings. From a reader’s perspective, why should they read your guide over someone else’s?Your web site gives you a fighting chance to capture someone’s attention and introduce them to you and your brand of storytelling. Plus, you have the creative freedom to portland day spas make your site look however you wish. It’s all about colors, graphics and words-especially words.ELLO WORLD, I’M HERE!CHECK OUT THIS GREAT Book!HERE’S A SAMPLE OF MY STORYTELLING!Because most authors have to do their own promotion, your web site is your own personal promotion booth sitting amidst a vast sea of similar booths within a virtual flea market. Remember, people are online 24-7 looking up information on all sorts of things.While you’re sleeping, someone could be visiting your web site.While you’re out shopping, someone could be visiting your web site.While you’re busy at work, someone could be visiting your web site.Of program, if you don’t have a web site promoting your guide, then potential readers will just have to wait until they stumble across your guide while reading about your guide signing somewhere, or maybe browsing the online bookstores, or maybe hearing about your guide from a friend of a friend . . . you get the idea.Why leave it up to chance?Web sites are easy to get up and running these days, so there’s no excuse not to have at least a page featuring your book. Believe me, people will be looking for it, and if you don’t have a web presence, they’ll move on to the next author that does.Isn’t it funny how you’ve started to read an article about why me, and a certain select few authors publish articles almost daily?CONTENT, CONTENT, CONTENT!#1 reason why people fail online is because they fail to deliver fresh content. Let’s forget search engines for vol a second, instead let’s concentrate on the end user who visits your web site.Let’s say “Jim” has been to your site when before and all of a sudden he sees your web site for something else and decides to visit. But what, oh no, it’s the very same thing he saw 1 month ago. What happens to Jim? Just another statistic from your web site that will never get repeated. On another note, let’s say Jim happened to see your link in search engines again, except this time, you’ve revised your web site template. Jim is now intrigued and excited to see what is new, but oh oh, you have the same bloody content because the last time. Jim is yet again another statistic.NOW – myspace glitter graphics Let’s say, not only have your revised your images, template, graphics, you’ve also been committed to adding 1 article on your site every single day. Jim is happier than the pope himself since you’ve played proper into Jim’s hand.We all search online, for some of us, it’s sheer boredom, for others, it’s doing what your not supposed to become doing at work and so on. The whole point is, if nothing changes on your site, how do you expect to stimulate people to come back. Getting people to your site is the easy part, getting someone to come back is very tough.So back towards the title: “Why you see the SAME AUTHORS all the time!” It’s not only a matter of adding an article everyday to bring people back but in the same time, search engvolvines act almost like us. They see new content (they=search engines), they also get excited and browse around to see what you’ve added, not to mention that they also index all your pages for search engine listings.Let’s go a little further and bring attention to this newly found content. Many people out there are hiding their new content within folders and sub-directories and pick up lines so on. What I suggest is having a little little box on your front page that just details some daily new content. Try keeping the content you add inside of this box up there on your site for about a week or so, just so that new visitors have a chance to view it and search engines have a chance to index it.So in the end, a site that doesn’t grow daily will have accomplished nothing online. wooden file cabinets A web site that caters for the needs of the many, will have far more success than it can handle.hat you put into the world, will ultimately come back to you in the same amount.One of the most difficult tasks for the person who is in need of the services of a high quality author is determining Fat Burning Furnace just who can do the work. Being to do the work is another thing. There are several things that you, the hiring party, can do to ensure that you find a capable and available author1. Does the author have experience? Importantly, is he or she able to create on the proposed topic? A good author will have samples of his or her work readily available for your cataract eye drops perusal. Do not assume that all of the author’s work is posted online; sometimes “we” FAP Turbo authors hold our best work back from the public due to fears of piracy or because of third party confidentiality.2. If the author is to cover a topic outside of their areas of expertise are you willing to pay added for your research the author may need to do in order to accomplish the task?3. Is the author available to work on your project now wedding dresses or is he or she presently busy with other assignments? How tight is your deadline? Can you work with all the author’s schedule or is your schedule not flexible? Would you consider using the same author at a future date for a different project if no agreement can be made to do the current project?4. Does the author have references? Can you get a person’s name and phone number and contact them about their work?5. How very much does the author expect to get paid? Does the author list on his or her website a pricing structure? Can you get an ironclad estimate? What payment methods are expected?6. Is the author writing like a ghostwriter or do you want the author to use his or her name and submit the articles to article directories for links back to your site?As an author, before I accept any assignment I prefer to discuss over the telephone details of what the hiring party wants, what I can do for this person, and attempt to get a better feel for your job. I do not ppi claims hard sell my work; if someone is interested in my capabilities then we move forward. If not, we both move on.